The love for wood prompted Luigi Allievi to start producing wooden chairs in 1948. In 1968, he officially founded Porada, a company that takes special prime on wood--solid wood transformed into art through furniture. The brand uses wood like canaletta walnut, ash and oak and Porada’s international designers expertly mold these into elegant and unique furniture. The varied designs show the designers’ creativity as well as the brand’s genius. Every design manufactured is made from the best materials and with the passion behind the brand.